Helen Fendall

Client Strategy Director
I’m Helen Fendall and I am the Client Strategy Director at The Ambitions Agency. I’m passionate about building strong relationships with our clients so they get the best results. I believe the foundation for success comes from having authentic relationships with effective, honest and open communication between all parties.


I’ve worked predominantly within Marketing for almost 20 years, on both client and agency sides, across a wide range of industries including food and beverage, external lighting, industrial instrumentation, automotive, healthcare, charities, financial services and robotics. The common theme throughout has always been the importance of building and maintaining excellent relationships with clients and colleagues alike.

I’m passionate about helping clients better understand their needs to allow us to provide the best solutions. At The Ambitions Agency we have an infectious enthusiasm to see our clients thrive and we love nothing more than seeing them grow and achieve great success. No two days are the same and it’s a privilege to work with such an amazing, talented and supportive team!

When not at work, I’m mostly found trying to train my puppy in the art of loose lead walking with very mixed results. However, my favourite place to be is either in, on or near water or failing that, my yoga mat. I love belting out Aretha Franklin classics when on my own in my car and cooking soul food for my loved ones. My aim in life is to never stop learning and laughing and to always grow from my experiences, whether good or bad.

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