A powerful blogging process for your website is the single greatest sales tool your business can employ

Once you discover how quickly Google will reward a well-written regular blogging, you’ll never look back. We use the ‘They Ask, You Answer’ inbound methodology and combine it with Google Certified SEO expertise.
Driving growth through inbound marketing is at the core of what we do. Through great blogging, we will raise your profile, increase audience engagement and drive traffic to your website - helping you to improve your rankings and beat your competitors!

Common obstacles to blogging

‘I don’t have the time to for blogging
‘ We don’t have the necessary writing experience in-house’
‘We aren’t sure what to write’

Lack of time

The most common complaint about blogging is the time it takes. It’s true that writing a regular blog does require a commitment, not only in the time needed to write the posts but also in the effort of coming up with new and interesting things to talk about.

For a great connection with your audience, you need to publish quality content often and of a decent length, as shown by Oberlo.

Lack of writing experience

This is often cited as a barrier to blogging and puts many businesses off starting one. You know best how your business operates, about its culture, the products, the brand, what drives the business - that deep, inside knowledge, but you aren’t a writer, and so getting that across in words can be difficult.

Our coahces will have your confidence up and a stream of great ideas flwoing so that blogging becomes second nature very quickly.

Unsure what to write

Coming up with ideas for original blogging content can be tricky - especially as often the most successful blog posts not only include content about a particular topic but also cover it from an interesting and appealing angle.

Don;t worry - our team of cacohaes will have the ideas for blogs flowing in no time.

Benefits of a regular blogging

  • Google will reward a regularly updated blog with a huge increase in visitors - often 350% or more, month after month
  • Blogging done correctly (coached by us) will mean your leads arrive warm and trusting your expertise.
  • Is the perfect way to share relevant info about new products or developments in your business
  • Allows you to express your brand identity and develop a more genuine relationship with your customers, rather than just corporate
  • Can be more playful and creative than the content on your website and allows customers to feel part of
  • Internally linking to pages on your website or your other blog posts can increase traffic and improve your rankings
To maximise success with your blog, you’ll need to publish frequent posts, as this Oberlo infographic demonstrates:

Our coaches are trained to bring your team together as one unified contant machine - sales and marketing in perfect harmony

Using a video to further boost blogging engagement

Over 80% of the content consumed on the internet in 2022 is video. This doesn’t mean you need a fancy studio - simply set up a decent facility and make sure your sound is good and get filming. Simple pieces to the camera will work really well as part of your blogging process.

Our coaches will help you build the right team - whther recruiting or in-house team development

We don't recommend outsourcing although we can help find writers to plug immediate needs to make sure blogging begind quickly.

Coaching for success

Another way in which The Ambitions Agency can help is to coach you on how to write a blog. If you’re keen to have a more hands-on approach and are able to invest the time then we can provide the necessary training and guidance to develop the skills you need to write your own blog.

We are the first UK certified coaches of the highly successful ‘They Ask, You Answer’ inbound content framework

They Ask, You Answer is both a term and strategy devised by marketing expert Marcus Sheridan. Marcus highlights the importance of using good quality content to connect with your audience, raise your brand profile and massively boost your SEO.

Using his method you can improve your rankings and beat your competitors!

We offer a How to Blog Successfully coaching module, from which you will learn how to:
  • Plan your content strategy
  • Create a content schedule
  • Write great content
  • Involve others and draw on the expertise of colleagues to produce content manage and update your blog library.
Find out how our coaching can help you produce a great blog

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