(See Agency Profile for more detail on that!)
Building trust is an essential part of building a successful brand and the right design can go a long way to help achieve this. With a great logo you can reach people quickly and easily by making an immediate visual impact. Connecting with your customers in a way that becomes familiar and recognisable, safe, reassuring, reliable – whatever it is you want to be.
A large percentage of purchases are made based on emotional responses, therefore an appealing logo image which captures interest and evokes the right feeling is indirectly a powerful revenue generating tool. If you’re unconvinced of this, think of Nike’s Swoosh.
We will work with you to create a stunning logo design to suit your business. The process is a collaborative one, which begins with a solid understanding of the brand in question and ends with you choosing your favourite concept and design.
Using powerful planning methods to gain a good understanding of your business brand, we’ll define your brand’s key values, messaging and promise and from this create a Brand Business Plan. If you’ve already started in this process we will work with you to take it forward to the next stage.
You’ll find this a really useful process in which you can clarify your thoughts and align your team around the desired end goal.
A full agency design process is not suitable for every business because it is a considerable investment and for a small company, start-up or one-(wo)man-band the benefits are unlikely to outweigh the cost.
We recommend that companies such as those use a good online logo design platform such as domoredesign.com/ or Fiverr
A solid start-up logo should cost no more than £350 from those sites.
A design agency such as The Ambitions Agency is completely different in that our process offers much greater control to the client and focusses highly skilled experts which platforms cannot afford.
Our process involves a Creative Director overseeing the work and judging ideas submitted by the designers. We would also make sure the work fits the brand by having our brand consultants view the brief and the final work once they have understood your market and positioning.
All of this work comes together under a simple hourly rate of £110 per hour. From there each project is scoped before work commences so that our clients understand that their project will require, for example, 30 hours work and will therefore cost £3300.
A typical logo design with our agency would be completed in 20 hours giving £2200 as the final cost excluding VAT.
Monday-Friday 9:00am – 17:00pm
Wellington St,
Covent Garden
WC2 E7BD
t: +44 (0)20 7459 4230
Magdalen Road,
Exeter
EX2 4TT
t: +44 (0)1752 830 000
